Backlinks are a vital aspect of search engine optimization and SEO strategies. They are considered a baseline of how popular your website is to users….
Search engine optimization (SEO) can help you expand your target audience, earn more revenue, and create long-term brand awareness. However, implementing SEO on your website…
If you’re looking to spread the word about your cannabis business, you’ll want to use the internet to do it. The internet is full of…
PPC advertising campaigns are beneficial for modern businesses due to their cost-effectiveness and ability to target audiences. For any business that leverages paid advertising, PPC…
Numbers don’t lie. According to the Society of Permanent Cosmetic Professionals (SPCP), the number of trained permanent makeup technicians has skyrocketed tenfold over the last…
Nobel prize-winning economist Robert Coase once asserted that “if you torture the data long enough, it will confess to anything.” Robert here was highlighting the…
Building brand trust is crucial for the success of your B2B business. Every investment you make towards building your brand trust can bring exponential results,…
Backlinks continue to be Google’s most powerful ranking signal. If you are interested in growing your brand, you know that backlinks still matter in 2022….
The “EAT” acronym stands for Expertise, Authority, and Trust. This acronym first appeared in the 2015 iteration of the Google Search Quality Raters Guidelines, which…
Last year, 90% of online searchers used the internet to find a local business. Did they find yours? If you’ve invested in search engine optimization (SEO) and…
While digital marketing’s effectiveness is becoming more and more apparent, those that specialize in it are growing more diverse. As a result, there are now…
Targeting keywords with high search volume and very little competition is the bedrock of every successful SEO strategy. However, this is easier said than…
There’s a case to be made for and against old blog posts. On the one hand, you can simply update your posts to keep…
In this post, we’ll talk about everything related to SEO audit and why it’s beneficial to conduct one for your online business. From here, we’ll…
You may recognize keywords, SERPs (Search Engine Results Pages) headings, white-hat, and black-hat as part of SEO jargon. You should place image SEO squarely in…
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